When scaling your business, it is important to create space and resources to focus on your main tasks. Simplifying the most time-consuming tasks can make a huge difference for your employees and customers. If you are feeling overwhelmed, chances are there are areas of your business causing bottlenecks. Here are a few areas you might want to reevaluate.
HR Management
Human Resource management does not have to be complicated. Automating your payroll system and implementing an online training program are easy solutions. There are even management software packages specifically designed for HR features. Take the time to evaluate your company’s needs and research the right software for your business. Resource allocation is one of the areas many companies with a large workforce struggle with. Therefore, it makes perfect sense to put a reliable system in place.
Accounting
If you are still manually creating and sending invoices, you need to find a better solution. Try setting up a simple accounting system that will help you make the most out of your time and give you a snapshot of your finances. The latest accounting apps let you record expenses on your phone and send invoices to your clients in minutes. You will even be able to set up Credit Card Machine Services, automatic reminders, so you don’t have to chase customers on the phone.
Marketing
In case you are spending more than a couple of minutes updating your social media and creating marketing messages for your target market, chances are that you will need to get the system automated. In fact, there are plenty of great apps that take care of your scheduling, but – at the same time – you will also have to make sure that you are staying consistent and are measuring engagement. You should automate your social media to make the most out of your time and ensure that you are getting the results you are expecting from your campaigns.
Customer Service
If you don’t currently have a CRM system, it might be time to test drive a few of them. There are various platforms offering a free trial, so you don’t have to sign up for a yearly contract, until you know that your staff is on board and they can make the most out of the functionality of the software and use it to improve your customer service. The majority of your tasks will be related to following up leads, helping customers choose the right products or services, and monitoring client satisfaction. An advanced CRM system will allow you to keep track of your customer service related tasks.
Project Management
When you are trying to scale a business, you will need to make sure that you have a project management system in place, so all your employees know their place in the project and can support each other. You can map your processes and your project, assign and delegate different parts of it to your managers and ensure that people are taking responsibility for the tasks they are assigned. A change project can be challenging to manage, unless you have an advanced tracking system to follow up the progress and make changes on the go.
Collaboration
If the departments in your organization are not communicating with each other, chances are that you will need to create channels of collaboration to share expertise and knowledge and improve the overall outcomes. You should focus on encouraging and facilitating collaboration in your company, as the changes you are implementing while scaling your company are likely to impact every company and team in a different way. You can use Slack or other collaboration platform, such as Google Suite to engage with your remote workers and employees at different locations.
Training Delivery
If you are changing your business focus, entering a new niche, or scaling up your operations, you will need to implement new systems that will facilitate the change. This means that you should deliver the training to all your employees in a consistent way, so they are all on the same page, and are confident to use the latest technology to help you simplify processes, measure performance and outcomes, and identify development areas at the same time. There are plenty of online training platforms that allow you to create and deliver your content that is consistent with your goals and brand.
Performance Monitoring
When you have limited time to engage with each employee in person, and are focused on the big picture, you often forget about monitoring outcomes and quality. Unfortunately, your staff might take advantage of this oversight and the lack of monitoring. You will need to create a system that will give you a report on every employee’s performance, client rating, and quality score, so you don’t have to micromanage each person in your organization, and still know where they would benefit from additional training, coaching, or support.
Quality Assurance
Apart from productivity, you will also have to pay attention to the quality of the service or products you are delivering to your employees. There are plenty of great quality assurance systems that allow you to spot problems early, so you don’t have to check every step, or waste valuable time or resources. If you have not looked at Lean principles in detail yet, this might be the right time to talk to an expert about how to implement them in your new business model.
Managing growth and still serving your existing customers can be challenging. If you want to successfully create a growth and change project, you will need to find a way to simplify your business model and your processes, so you can focus on strategy development and continuous improvement.
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