When coming up with a business model for your new brand in 2019 it is no surprise that a large part of this model will be online. The online world is rife these days and it would be silly not to take advantage of this exponential market. Working online whether it be in a virtual capacity or selling your products can be a great thing, and today we are going to talk about why.
It’s international
The first and the most obvious reason why you should consider opening an online store is because of the International Ecommerce. When you are a local business your audience is limited to people who live or visit your area, but when you are online you have the potential to sell your things online to anyone in the world. It is a great thing for you and it means that you have a real chance to make a big impression on people from all walks of life.
Reach more people
The fact that your business is international immediately means that you have access to a lot more people than you ever did before. Your audience will grow rapidly and this gives you a chance to sell more of your items and grow as a business much quicker than you thought you could.
Higher conversion
With more people seeing your listings and social posts online, more people will have the chance to buy from you and with more people comes a higher conversion rate. If you reach 100 people with a 1% conversion rate you will get one sale, but if you reach 10,000 people you’ll have 100 sales. It’s simple maths and the more people who see you the more will buy from you.
Chance to expand
If you are looking for a chance to expand your business and take it to the next level, opening an online store can be a good way to do this. With the increased revenue you will receive from your sales, you’ll be able to put money into new offices or products and hire new staff. It will allow you to grow and expand into something amazing which will give you the chance to explore parts of yourself and your brand which you may not have considered before.
24/7
One of the best things about an online store compared to one made out of bricks and mortar is the fact that it doesn’t have a closing time. Your online store can be open constantly and this means that no one will ever miss out on seeing and interacting with your products. The more hours you spend to open the more sales you will get and this can be a great thing for your profits.
In conclusion, an online store for your business can be a wonderful thing and it is something which will allow you to expand and make more of your brand.
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