Every entrepreneur starts out in business with the best intentions. But let’s face it, you only know what you know. In the beginning, everything seems to be running smoothly. That is, of course, until you’re faced with your first few start up problems. Now, while the experienced entrepreneurs know this is just a minor hiccup, a beginner may have a different reaction.
Start up problems are going to happen from time to time. However, many of the problems can be avoided. No matter what industry you are in, there will be niche issues to try and overcome. Below are three popular start up problems and ways they can be avoided.
The Processing Payments Problem
It doesn’t matter if your business operates on Main Street or the Internet, payment processing is difficult to get right the first time without help. Do your research and ask around for suggestions on companies that are strong in this area. You need to have everything from POS protection to quick-chip technology, and they all need to be compliant with the law. Our advice: use a company like Clearent and save yourself some time and headache.
The Big Crash Issue
Every business relies on technology of some kind. In fact, it would be hard to find a business that doesn’t use technology in some capacity, especially the Internet. What would you do if you suffered a major data loss? How would you handle a significant disruption in Internet service? Do you have a plan to get your business back up and running? Business continuity planning is essential in dealing with these matters. A plan for data backup and disaster recovery keeps your business running at all costs.
The Social Media Migraine
Social media has become a staple part of business success. In fact, small businesses are now able to compete with the larger counterparts in significant ways. Social media helps to increase brand awareness, customer engagement, and growth. However, if not handled properly, social media can create disasters that will destroy your credibility. Social media has a huge influence, and you must stay on top of your marketing at all times. A popular solution is a simple one: Hootsuite. It just makes it so much easier for you to monitor and manage your social media platforms and implement a proper marketing strategy with zero leaks.
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